Our SHINE Method lights up your brand

Our 5-step process to attract and engage your ideal customer

We don't rely on off-the-shelf templates and themes that result in websites which are stuffed full of irrelevant content just to fill up the layout. Instead, we use your brand values, ethos and purpose, to create a custom solution which speaks to your ideal client through engaging visuals and copy.

Our SHINE Method

Step 1

Start with why

We uncover your values, ideal customer and market position, then use this to understand the true purpose of your website. This lets us focus on the right user-experience to guide the visitor on a journey which ultimately results in them taking the action you desire - perhaps getting in touch, buying a product or finding out more about your services.

Step 1

Step 2

Hone the structure

Whether you need a comprehensive SEO project, driven by real-life search data and competitor analysis, or a brochure website to present your business to the world, we will create a solution which contains the best page structure.

Clear navigation is critical to ensuring that visitors can access your content clearly and easily, without confusion. Our mobile-first approach reduces the need to use slide-out menus, lowering the number of screen taps needed and improving the user experience.

Step 3

Inspire the reader

Copywriting is about more than SEO. Your website needs to talk to your ideal customer, engaging them whilst improving their perception of your business, services and true value to them.

Our experienced writers are at the top of their game, and create outstanding content which feels like you wrote it yourself. Nothing will be used without your approval, and we do not simply copy and paste content from your competitors - like our website designs, our copy provision is bespoke and unique to you.

Step 3

Step 4

Nail the brief

Now we have the ideal customer, the best page structure and your unique content, we deliver a blueprint of what we believe is the right way to present this online. We allow for an agreed number of revision points before beginning work on building a live test website to this specification.

After initial presentation of the live home page and navigation menu, we complete the remaining pages. As with the initial mock-up, revision points are built in to our process to capture and address your feedback.

Step 5

Enjoy the results

With the final website design completed and approved, our test plan will ensure that all of the included features work as expected. We ask you to take on this aspect, with our guidance, to ensure that we only put your new website live for customers when you are happy that everything is running smoothly.

Once the website is published, we submit your site to Google, enable a range of security features, and link your website to our centralised monitoring software. Where a project has ongoing SEO, marketing, PPC or other work, we're now in a position to make the most of it.

Step 5

Would you like us to light up your business online?

Call Chris today on 07880 858381 or send an email to for a chat and free quotation.
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Together we can do more

We have purposely built up great working relationships with several other local businesses who bring further value to our work and your business.  Rather than try to be a Jack-of-all-trades but end up being a master of none, we work as a team with the right people to ensure the best result for you.

We believe that value is not just based on price.  A lower price involves cutting corners – if something is worth doing then it is worth doing right.  This is a core part of our ethos and values, and we go above and beyond to always provide the best solution.  Rather than following old and often out-dated methods, our websites contain design aspects and features that are proven to work and make sure they can be easily updated, managed, and expanded upon at any time in the future.  We regularly get asked to add new features to our client websites as their own businesses grow and develop.  This is something that you just cannot do with all website design solutions, which may require a full rebuild to add something as standard as a blog or as comprehensive as an online e-commerce store.

Light Bulb Web Design continues to evolve to make sure we continue to offer what we believe is the best outcome for our clients.  Whether you are looking for a small brochure-style, informative website or an e-commerce solution turning over £10,000+ per month in sales, you can be sure that we have the experience and knowledge to cater for your requirements.

If you're looking for the cheapest web design company, we're not for you. If your business is looking for the best online website solution, built uniquely for you and your customers, then get in touch today to find out how we can help - Call Chris today on 07880 858381 or send an email to