After months with another designer and no tangible results, Armstrong Plant & Utilities needed a website that worked as hard as they do. With most of their contracts won through tenders, their online presence had to pass the ultimate test: impressing potential clients during due diligence checks. The old site wasn’t cutting it; they needed a professional, crystal‑clear showcase of their expertise.

We teamed up with Sarah from ShipShape Copywriting to dig deep into Armstrong’s services, ideal clients, and the precise tone needed to win trust. Once the messaging was spot‑on, Lisa from PepperDog Design crafted a bespoke, on‑brand design so aligned with the brief that it sailed through approval with minimal tweaks.

Every design choice was intentional, from intuitive navigation to a content structure that makes every service easy to find. We also optimised for speed, ensuring the site loads fast and keeps visitors engaged.

The transformation speaks for itself:

• Instant Credibility: A polished, professional site that reassures tender evaluators and builds trust at first glance.
• Clear Value Story: Business history, purpose, and solutions presented with clarity and impact.
• Friction‑Free Navigation: Visitors can find exactly what they need in seconds, boosting engagement.
• Performance That Delivers: Fast load times and smooth browsing keep prospects on‑site longer.

Armstrong Plant & Utilities now has a website that doesn’t just look good - it actively supports their growth by turning due diligence checks into deal‑closing moments.