--- title: "Chris Wilcox - Light Bulb Web Design in Carlisle, Cumbria, and the UK - The UK Creative Agency who delivers - Light Bulb Web Design Blog - Page 7" description: "Page 7 - Chris is the founder and lead strategist at Light Bulb Web Design, a UK‑based creative agency specialising in psychology‑driven, AI‑ready websites for professional service businesses. From law firms and financial practices to property and consultancy brands, he helps organisations turn underperforming websites into high‑trust, high‑converting digital assets.With a background rooted in web design, technology, and human‑centred strategy, Chris writes about the real issues holding most websites back; unclear messaging, bloated builds, weak trust signals, and structures that search engines and AI simply can’t interpret. His work blends behavioural insight, technical precision, and a deep understanding of how people make decisions online.Chris speaks at industry events, sharing practical, no‑nonsense guidance on AI‑aware optimisation, digital trust, and the future of web strategy. When he’s not building or refining websites, he’s exploring the intersection of technology, psychology, and business growth - and helping service‑based brands show up online with clarity, confidence, and credibility." url: "https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris?start=54" date: "2026-05-31T05:38:51+00:00" language: "en-GB" --- # Light Bulb Web Design Blog [ Categories ](https://www.lightbulbwebdesign.co.uk/website-design-blog/categories "Categories") [ Tags ](https://www.lightbulbwebdesign.co.uk/website-design-blog/tags "Tags") [ Archives ](https://www.lightbulbwebdesign.co.uk/website-design-blog/archive "Archives") [ Calendar ](https://www.lightbulbwebdesign.co.uk/website-design-blog/calendar "Calendar") [ Categories: All Categories ](https://www.lightbulbwebdesign.co.uk/javascript:void(0); "Categories") Search...Suggested keywords [ x ](https://www.lightbulbwebdesign.co.uk/javascript:void(0);) [ ![Chris Wilcox](https://www.lightbulbwebdesign.co.uk/images/easyblog_avatar/940_webdesign-blog.jpg) ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) ## [Chris Wilcox](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) [ ](https://www.lightbulbwebdesign.co.uk) [ Subscribe to updates from author ](https://www.lightbulbwebdesign.co.uk/javascript:void(0);) [ Unsubscribe to updates from author ](https://www.lightbulbwebdesign.co.uk/javascript:void(0);) [ ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris?format=feed&type=rss) Chris is the founder and lead strategist at Light Bulb Web Design, a UK‑based creative agency specialising in psychology‑driven, AI‑ready websites for professional service businesses. From law firms and financial practices to property and consultancy brands, he helps organisations turn underperforming websites into high‑trust, high‑converting... Chris is the founder and lead strategist at Light Bulb Web Design, a UK‑based creative agency specialising in psychology‑driven, AI‑ready websites for professional service businesses. From law firms and financial practices to property and consultancy brands, he helps organisations turn underperforming websites into high‑trust, high‑converting digital assets. With a background rooted in web design, technology, and human‑centred strategy, Chris writes about the real issues holding most websites back; unclear messaging, bloated builds, weak trust signals, and structures that search engines and AI simply can’t interpret. His work blends behavioural insight, technical precision, and a deep understanding of how people make decisions online. Chris speaks at industry events, sharing practical, no‑nonsense guidance on AI‑aware optimisation, digital trust, and the future of web strategy. When he’s not building or refining websites, he’s exploring the intersection of technology, psychology, and business growth - and helping service‑based brands show up online with clarity, confidence, and credibility. [More](https://www.lightbulbwebdesign.co.uk/javascript:void(0);) [ ![Chris Wilcox](https://www.lightbulbwebdesign.co.uk/images/easyblog_avatar/940_webdesign-blog.jpg) ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) ## [I just want one page on my website...](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/i-just-want-one-page-on-my-website) Monday, 02 May 2022 [Chris Wilcox](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) [Website Design](https://www.lightbulbwebdesign.co.uk/website-design-blog/categories/website-design) [ ![Carlisle Web Design](https://www.lightbulbwebdesign.co.uk/images/easyblog_shared/b2ap3_thumbnail_bespoke-web-design-carlisle-cumbria.jpg) ](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/i-just-want-one-page-on-my-website "Why a one-page website won't cut it.") "I just want a small website, one page.""OK, what do you want the website to do for your business?""I want people to find me and my services, and get in touch."Meh.Unless you have a 100% unique niche,... [ Continue reading](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/i-just-want-one-page-on-my-website) 1472 Hits [ Tweet ](https://twitter.com/intent/tweet?url=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fwebsite-design-blog%2Fentry%2Fi-just-want-one-page-on-my-website&text=I+just+want+one+page+on+my+website...&via=wilcox_c) [ pinterest ](https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fwebsite-design-blog%2Fentry%2Fi-just-want-one-page-on-my-website&media=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fimages%2Feasyblog_shared%2Fb2ap3_thumbnail_bespoke-web-design-carlisle-cumbria.jpg&description=I+just+want+one+page+on+my+website...) [ ![Chris Wilcox](https://www.lightbulbwebdesign.co.uk/images/easyblog_avatar/940_webdesign-blog.jpg) ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) ## [AJ Lakes Interview](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/aj-lakes-interview) Friday, 29 April 2022 [Chris Wilcox](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) [Website Design](https://www.lightbulbwebdesign.co.uk/website-design-blog/categories/website-design) [ ![Showcase Sunday Interview](https://www.lightbulbwebdesign.co.uk/images/easyblog_articles/108/b2ap3_thumbnail_showcase-sunday-interview.jpg) ](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/aj-lakes-interview "Showcase Sunday Interview") I had the pleasure of being interviewed by Alison Magee-Barker from https://www.ajlakes.com/ for her 'Showcase Sunday' series.Watch the interview below, where Alison digs deep into what we do at ... [ Continue reading](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/aj-lakes-interview) 1500 Hits [ Tweet ](https://twitter.com/intent/tweet?url=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fwebsite-design-blog%2Fentry%2Faj-lakes-interview&text=AJ+Lakes+Interview&via=wilcox_c) [ pinterest ](https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fwebsite-design-blog%2Fentry%2Faj-lakes-interview&media=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fimages%2Feasyblog_articles%2F108%2Fb2ap3_thumbnail_showcase-sunday-interview.jpg&description=AJ+Lakes+Interview) [ ![Chris Wilcox](https://www.lightbulbwebdesign.co.uk/images/easyblog_avatar/940_webdesign-blog.jpg) ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) ## [Bespoke web design without the worry](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/bespoke-web-design-without-the-worry) Tuesday, 21 September 2021 [Chris Wilcox](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) [Website Design](https://www.lightbulbwebdesign.co.uk/website-design-blog/categories/website-design) [ ![Bespoke UK Website Design](https://www.lightbulbwebdesign.co.uk/images/easyblog_articles/97/b2ap3_thumbnail_bespoke-uk-web-design.jpg) ](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/bespoke-web-design-without-the-worry "Bespoke UK Website Design") To take one dictionary definition of 'bespoke', it reads as "made to fit a particular person".Unlike many web designers who take a pre-designed template and change the colours, logo and images to matc... [ Continue reading](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/bespoke-web-design-without-the-worry) 2421 Hits [ Tweet ](https://twitter.com/intent/tweet?url=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fwebsite-design-blog%2Fentry%2Fbespoke-web-design-without-the-worry&text=Bespoke+web+design+without+the+worry&via=wilcox_c) [ pinterest ](https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fwebsite-design-blog%2Fentry%2Fbespoke-web-design-without-the-worry&media=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fimages%2Feasyblog_articles%2F97%2Fb2ap3_thumbnail_bespoke-uk-web-design.jpg&description=Bespoke+web+design+without+the+worry) [ ![Chris Wilcox](https://www.lightbulbwebdesign.co.uk/images/easyblog_avatar/940_webdesign-blog.jpg) ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) ## [Spotlight On - Kaveney HR](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/spotlight-on-kaveney-hr) Thursday, 03 December 2020 [Chris Wilcox](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) [Spotlight on...](https://www.lightbulbwebdesign.co.uk/website-design-blog/categories/spotlight-on) [ ![Sue Kaveney from Kaveney HR](https://www.lightbulbwebdesign.co.uk/images/easyblog_articles/91/b2ap3_thumbnail_sue-kaveney-hr.jpg) ](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/spotlight-on-kaveney-hr "sue-kaveney-hr") As a new client for us in 2020, Sue was keen get her old website updated and refreshed - here's what she had to say in answer to our questions! Introduce your business in no more than 2 sentences: A c... [ Continue reading](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/spotlight-on-kaveney-hr) 3679 Hits [ Tweet ](https://twitter.com/intent/tweet?url=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fwebsite-design-blog%2Fentry%2Fspotlight-on-kaveney-hr&text=Spotlight+On+-+Kaveney+HR&via=wilcox_c) [ pinterest ](https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fwebsite-design-blog%2Fentry%2Fspotlight-on-kaveney-hr&media=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fimages%2Feasyblog_articles%2F91%2Fb2ap3_thumbnail_sue-kaveney-hr.jpg&description=Spotlight+On+-+Kaveney+HR) [ ![Chris Wilcox](https://www.lightbulbwebdesign.co.uk/images/easyblog_avatar/940_webdesign-blog.jpg) ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) ## [Spotlight On - Woolfest](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/spotlight-on-woolfest) Thursday, 12 November 2020 [Chris Wilcox](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) [Spotlight on...](https://www.lightbulbwebdesign.co.uk/website-design-blog/categories/spotlight-on) [ ![Spotlight On - Woolfest](https://www.lightbulbwebdesign.co.uk/images/easyblog_articles/90/b2ap3_thumbnail_woolfest-wool-festival-cockermouth-cumbria-uk.jpg) ](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/spotlight-on-woolfest "Spotlight On - Woolfest") Woolfest have been with us for almost 3 years now. With the need for a pretty tight turnaround, and the ability for the Woolfest team to quickly and easily update their own website, our solution... [ Continue reading](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/spotlight-on-woolfest) 3506 Hits [ Tweet ](https://twitter.com/intent/tweet?url=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fwebsite-design-blog%2Fentry%2Fspotlight-on-woolfest&text=Spotlight+On+-+Woolfest&via=wilcox_c) [ pinterest ](https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fwebsite-design-blog%2Fentry%2Fspotlight-on-woolfest&media=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fimages%2Feasyblog_articles%2F90%2Fb2ap3_thumbnail_woolfest-wool-festival-cockermouth-cumbria-uk.jpg&description=Spotlight+On+-+Woolfest) [ ![Chris Wilcox](https://www.lightbulbwebdesign.co.uk/images/easyblog_avatar/940_webdesign-blog.jpg) ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) ## [Spotlight On - Fletcher's Fund](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/spotlight-on-fletcher-s-fund) Monday, 02 November 2020 [Chris Wilcox](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) [Spotlight on...](https://www.lightbulbwebdesign.co.uk/website-design-blog/categories/spotlight-on) [ ![23434945_1988348594784084_4364746059097643096_n](https://www.lightbulbwebdesign.co.uk/images/easyblog_articles/89/b2ap3_thumbnail_23434945_1988348594784084_4364746059097643096_n.jpg) ](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/spotlight-on-fletcher-s-fund "23434945_1988348594784084_4364746059097643096_n") Leanne from Fletcher's Fund has been working with us for a number of years. Their website was designed with inspiration from their logo and branding, which was designed by the very talented... [ Continue reading](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/spotlight-on-fletcher-s-fund) 3133 Hits [ Tweet ](https://twitter.com/intent/tweet?url=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fwebsite-design-blog%2Fentry%2Fspotlight-on-fletcher-s-fund&text=Spotlight+On+-+Fletcher%27s+Fund&via=wilcox_c) [ pinterest ](https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fwebsite-design-blog%2Fentry%2Fspotlight-on-fletcher-s-fund&media=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fimages%2Feasyblog_articles%2F89%2Fb2ap3_thumbnail_23434945_1988348594784084_4364746059097643096_n.jpg&description=Spotlight+On+-+Fletcher%27s+Fund) [ ![Chris Wilcox](https://www.lightbulbwebdesign.co.uk/images/easyblog_avatar/940_webdesign-blog.jpg) ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) ## [Spotlight On - Laura Cadman Limited](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/spotlight-on-laura-cadman-limited) Thursday, 29 October 2020 [Chris Wilcox](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) [Spotlight on...](https://www.lightbulbwebdesign.co.uk/website-design-blog/categories/spotlight-on) [ ![Laura Cadman Limited](https://www.lightbulbwebdesign.co.uk/images/easyblog_articles/88/b2ap3_thumbnail_laura-cadman-3.jpg) ](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/spotlight-on-laura-cadman-limited "laura-cadman-3") Laura has been a client of ours since early 2019. Her business continues to grow and develop and we're proud to be part of it! Introduce your business in no more than 2 sentences: Laura Cadman L... [ Continue reading](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/spotlight-on-laura-cadman-limited) 3525 Hits [ Tweet ](https://twitter.com/intent/tweet?url=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fwebsite-design-blog%2Fentry%2Fspotlight-on-laura-cadman-limited&text=Spotlight+On+-+Laura+Cadman+Limited&via=wilcox_c) [ pinterest ](https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fwebsite-design-blog%2Fentry%2Fspotlight-on-laura-cadman-limited&media=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fimages%2Feasyblog_articles%2F88%2Fb2ap3_thumbnail_laura-cadman-3.jpg&description=Spotlight+On+-+Laura+Cadman+Limited) [ ![Chris Wilcox](https://www.lightbulbwebdesign.co.uk/images/easyblog_avatar/940_webdesign-blog.jpg) ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) ## [Spotlight On - Satellite Aerial and Services](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/spotlight-on-satellite-aerial-and-services) Sunday, 25 October 2020 [Chris Wilcox](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) [Spotlight on...](https://www.lightbulbwebdesign.co.uk/website-design-blog/categories/spotlight-on) [ ![Barry from Satellite Aerial and Services](https://www.lightbulbwebdesign.co.uk/images/easyblog_articles/87/b2ap3_thumbnail_IMG_20200529_113043_760.jpg) ](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/spotlight-on-satellite-aerial-and-services "Barry from Satellite Aerial and Services") Barry has been a client of ours since 2015. We released a slight update to his site in 2019 and his business, Satellite Aerial and Services has been steadily growing as he continues to expa... [ Continue reading](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/spotlight-on-satellite-aerial-and-services) 3631 Hits [ Tweet ](https://twitter.com/intent/tweet?url=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fwebsite-design-blog%2Fentry%2Fspotlight-on-satellite-aerial-and-services&text=Spotlight+On+-+Satellite+Aerial+and+Services&via=wilcox_c) [ pinterest ](https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fwebsite-design-blog%2Fentry%2Fspotlight-on-satellite-aerial-and-services&media=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fimages%2Feasyblog_articles%2F87%2Fb2ap3_thumbnail_IMG_20200529_113043_760.jpg&description=Spotlight+On+-+Satellite+Aerial+and+Services) [ ![Chris Wilcox](https://www.lightbulbwebdesign.co.uk/images/easyblog_avatar/940_webdesign-blog.jpg) ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) ## [How to set up a Google My Business Listing](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/how-to-set-up-a-google-my-business-listing-1) Wednesday, 12 August 2020 [Chris Wilcox](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) [Website Design](https://www.lightbulbwebdesign.co.uk/website-design-blog/categories/website-design) [ ![How to set up a Google My Business listing](https://www.lightbulbwebdesign.co.uk/images/easyblog_shared/b2ap3_thumbnail_how-to-set-up-google-my-business-gmb.jpg) ](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/how-to-set-up-a-google-my-business-listing-1 "How to set up a Google My Business listing") Something we recommend to all of our clients is to make sure you have an accurate Google My Business (GMB) listing for your business. This is a critical aspect of SEO and is highly important for local... [ Continue reading](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/how-to-set-up-a-google-my-business-listing-1) 3267 Hits [ Tweet ](https://twitter.com/intent/tweet?url=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fwebsite-design-blog%2Fentry%2Fhow-to-set-up-a-google-my-business-listing-1&text=How+to+set+up+a+Google+My+Business+Listing&via=wilcox_c) [ pinterest ](https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fwebsite-design-blog%2Fentry%2Fhow-to-set-up-a-google-my-business-listing-1&media=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fimages%2Feasyblog_shared%2Fb2ap3_thumbnail_how-to-set-up-google-my-business-gmb.jpg&description=How+to+set+up+a+Google+My+Business+Listing) [ First Page ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) [ Previous Page ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris?start=45) [ 2 ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris?start=9) [ 3 ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris?start=18) [ 4 ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris?start=27) [ 5 ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris?start=36) [ 6 ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris?start=45) [ 7 ](https://www.lightbulbwebdesign.co.uk/javascript:void(0);) [ 8 ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris?start=63) [ 9 ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris?start=72) [ 10 ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris?start=81) [ 11 ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris?start=90) [ Next Page ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris?start=63) [ Last Page ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris?start=108) ## Schema ```json { "@context": "https://schema.org", "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.lightbulbwebdesign.co.uk" }, { "@type": "ListItem", "position": 2, "name": "Blog", "item": "https://www.lightbulbwebdesign.co.uk/website-design-blog" }, { "@type": "ListItem", "position": 3, "name": "Authors", "item": "https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger" }, { "@type": "ListItem", "position": 4, "name": "Chris Wilcox", "item": "https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris.md" } ] } ```