## Light Bulb Web Design Blog [ Categories ](https://www.lightbulbwebdesign.co.uk/website-design-blog/categories "Categories") [ Tags ](https://www.lightbulbwebdesign.co.uk/website-design-blog/tags "Tags") [ Archives ](https://www.lightbulbwebdesign.co.uk/website-design-blog/archive "Archives") [ Calendar ](https://www.lightbulbwebdesign.co.uk/website-design-blog/calendar "Calendar") [ Categories: All Categories ](https://www.lightbulbwebdesign.co.uk/javascript:void(0); "Categories") Search...Suggested keywords [ x ](https://www.lightbulbwebdesign.co.uk/javascript:void(0);) Font size: [ + ](https://www.lightbulbwebdesign.co.uk/javascript:void(0);) [ – ](https://www.lightbulbwebdesign.co.uk/javascript:void(0);) [ Print ](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/beyond-the-home-page-podcast-episode-7-the-rebrand?tmpl=component&print=1&format=print "Print") # Beyond the Home Page Podcast Episode 7: The Rebrand [Website Design](https://www.lightbulbwebdesign.co.uk/website-design-blog/categories/website-design) [Podcasts](https://www.lightbulbwebdesign.co.uk/website-design-blog/categories/podcasts) [Chris Wilcox](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) Thursday, 24 September 2026 72 Hits Beyond the Home Page is a podcast series where we show the people and processes behind the scenes of running a creative agency, and how we deliver the results you and your business desire. Raw and uncut, these episodes showcase the realities of the industry, get vocal about our beliefs, and in this episode, I talk about our own recent rebrand, how this allowed for us to create a second business in the same industry, and when it's a rebrand and not just time for a new logo! Prefer Spotify? Catch the episode here: Got any questions? Leave them in the comments, or [get in touch](https://www.lightbulbwebdesign.co.uk/contact)! [ Tweet ](https://x.com/intent/post?url=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fwebsite-design-blog%2Fentry%2Fbeyond-the-home-page-podcast-episode-7-the-rebrand&text=Beyond+the+Home+Page+Podcast+Episode+7%3A+The+Rebrand&via=wilcox_c) [ pinterest ](https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fwww.lightbulbwebdesign.co.uk%2Fwebsite-design-blog%2Fentry%2Fbeyond-the-home-page-podcast-episode-7-the-rebrand&media=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3D5NX0ym8-i5k&description=Beyond+the+Home+Page+Podcast+Episode+7%3A+The+Rebrand) [×](https://www.lightbulbwebdesign.co.uk/javascript:void(0);) Stay Informed When you subscribe to the blog, we will send you an e-mail when there are new updates on the site so you wouldn't miss them. Your Name E-mail Address [ Why your website isn't the problem. Your brand mig... ](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/why-your-website-isnt-the-problem-your-brand-might-be) [ Conversion copywriting that turns website visitors... ](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/conversion-copywriting-that-turns-website-visitors-into-enquiries) #### About the author [ ![Chris Wilcox](//cdn.lightbulbwebdesign.co.uk/images/easyblog_avatar/940_webdesign-blog.jpg) ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) ### [Chris Wilcox](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) [ ](https://www.lightbulbwebdesign.co.uk) [ Subscribe to updates from author ](https://www.lightbulbwebdesign.co.uk/javascript:void(0);) [ Unsubscribe to updates from author ](https://www.lightbulbwebdesign.co.uk/javascript:void(0);) [ Chris Wilcox ](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) Chris is the founder and lead strategist at Light Bulb Web Design, a UK‑based creative agency specialising in psychology‑driven, AI‑ready websites for professional service businesses. From law firms and financial practices to property and consultancy brands, he helps organisations turn underperforming websites into high‑trust, high‑converting digital assets. With a background rooted in web design, technology, and human‑centred strategy, Chris writes about the real issues holding most websites back; unclear messaging, bloated builds, weak trust signals, and structures that search engines and AI simply can’t interpret. His work blends behavioural insight, technical precision, and a deep understanding of how people make decisions online. Chris speaks at industry events, sharing practical, no‑nonsense guidance on AI‑aware optimisation, digital trust, and the future of web strategy. When he’s not building or refining websites, he’s exploring the intersection of technology, psychology, and business growth - and helping service‑based brands show up online with clarity, confidence, and credibility. ##### Author's recent posts [More posts from author](https://www.lightbulbwebdesign.co.uk/website-design-blog/blogger/chris) [ Saturday, 03 October 2026 Is the text on your website costing you enquiries? ](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/is-the-text-on-your-website-costing-you-enquiries) [ Thursday, 01 October 2026 Why your website isn't the problem. Your brand might be. ](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/why-your-website-isnt-the-problem-your-brand-might-be) [ Tuesday, 22 September 2026 Conversion copywriting that turns website visitors into enquiries ](https://www.lightbulbwebdesign.co.uk/website-design-blog/entry/conversion-copywriting-that-turns-website-visitors-into-enquiries) - [Comments](https://www.lightbulbwebdesign.co.uk/javascript:void(0);) - [Facebook Comments](https://www.lightbulbwebdesign.co.uk/javascript:void(0);) #### Comments No comments made yet. 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