Web Design Blog

Light Bulb Web Design Blog

Chris is the owner of Light Bulb Web Design in Carlisle, and has a general interest in anything web design, IT or technology related!

Showcasing our Carlisle Web Design clients

Web Design Agency in Carlisle Chris Wilcox - Director at Light Bulb Web Design Ltd in Carlisle

As a Carlisle-based business, we have designed and built websites for over 300 businesses since our launch in 2014. Whilst many have been from outside of the Carlisle and Cumbria region, most of ...

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What is truly your unique selling point?

What is your actual USP?

What actually differentiates you from the competition?I'll guarantee that it isn't how many years of experience you have, nor that you aim to be the best. Anyone can compete on those meaningless terms...

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Does the majority of your search traffic come from people looking up your business name?

That cheap website is money down the drain

If so, you are missing out on a lot of potential.It means that only people who know who you are, are actually finding you.Nobody is finding you for the products and services you offer.This type of thi...

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Different ways to build a website


A website can be built in many ways. Here are a few of those options, which should help you understand which approach is right for your business: 1) Using a template - rather than design your website ...

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SEO - More than pulling keywords out of a hat!

What is SEO - Search Engine Optimisation?

SEO can be a difficult investment to consider, yet one of the most common requests I get for new enquiries is that they want their website 'to be top of Google'.Because it can feel like some form of m...

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Performance where it counts

Fast loading website design

When it comes to search engine optimisation, it's crucial to consider both the website design and content as well as the technical elements. Technical search engine optimisation is all about making su...

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Your website is there for your ideal clients and customers.If it isn't 100% clear to them what you do and what you can help them with, they'll go elsewhere.One of our recent projects to go live was fo...

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The Website Copywriter: Introducing Chris Wilcox

Hannah Gibson - Chris Wilcox Interview

I had the pleasure of being interviewed by Dr Hannah Gibson of Gibson Copy ( for her YouTube channel. Hannah is one of our key copywriters for our projects, and being the first...

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How personal is your website?

Personal website design in Carlisle, Cumbria, and the UK

It's a fact that people buy from people. Whatever the size of your business, from a sole trader to a national health and safety firm, it's made up of individuals.We love to include photos of you and y...

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About Us

Light Bulb Web Design provides high-quality, bespoke web design in the UK that's a seamless extension of your broader branding, with honest and transparent customer service.

T: 07880 858381